Help one million couples
understand what it takes
to stay in love.
That's not a tagline. It's a research mandate.
The problem nobody talks about
We spend years studying for careers. Months training for marathons. Weeks learning to cook a new recipe. And almost zero time understanding the single relationship that shapes every other part of our lives.
Not because we don't care. Because the information doesn't exist. Not in any useful form.
What passes for relationship wisdom is a mix of therapist intuition, pop psychology, and advice columns. Some of it is good. Most of it is untested. Almost none of it is based on what real couples actually do, day after day, in the privacy of their own homes.
We decided to change that.
What we believe
Love is observable.
Not just the big gestures. The daily patterns. The morning check-ins. The repair after the fight. The moment you put your phone down and actually look at the person next to you. Every one of those moments is a data point. And data points, at scale, tell stories that no individual couple can see from the inside.
Staying in love is a skill, not luck.
Some couples stay deeply connected for decades. Others drift apart in years. The difference is not chemistry, compatibility scores, or personality types. It's behavior. Specific, learnable, repeatable behaviors that anyone can practice. We're building the evidence base to prove that.
Relationship health is public health.
Marital distress correlates with depression, substance abuse, child behavioral problems, chronic disease, and workplace absenteeism. When relationships break, everything downstream breaks. Investing in relationship health isn't soft. It's one of the highest-leverage interventions in human wellbeing.
The data should belong to the people who create it.
Every couple who contributes data to our research does so with full knowledge, full consent, and the ability to withdraw at any time. We don't extract value from people's most intimate moments. We earn the right to study them. There's a difference.
One million couples is not a vanity metric.
It's a sample size. At one million couples, we'll have enough data to answer questions about love that have never been answerable before. Questions about culture, age, duration, repair, desire, and what actually predicts whether two people will still be choosing each other in ten years. That's the dataset we're building toward.
Two companies. One mission.
LVRS FRVR is the practice. A consumer platform that helps couples stay connected through daily sparks, guided conversations, assessments, and relationship rituals. It serves the couple directly.
Love Pulse Labs is the science. We study the behavioral patterns that emerge when couples use the platform. What rituals keep people connected? How quickly do couples repair after conflict? What predicts drift before either partner notices it?
Together, they create a loop that has never existed before in relationship science:
Couples practice
Daily engagement on LVRS FRVR generates real behavioral data
Research discovers
Love Pulse Labs studies what works, what drifts, and what repairs
Practice improves
Findings feed back into the platform, making it smarter for every couple
What success looks like
In five years, we want a couple sitting on their couch to be able to say: "I know exactly what we need to do to stay connected. Not because a therapist told us. Not because we read a blog post. Because the data from a million couples like us showed us what actually works."
In ten years, we want relationship health data to be as normalized, as useful, and as accessible as physical health data. We want employers to offer relationship wellness alongside gym memberships. We want insurance companies to recognize that a connected couple is a healthier couple. We want universities to teach relationship science as rigorously as they teach medicine.
We want staying in love to stop being a mystery and start being a practice.
This mission is bigger than one company.
We're looking for researchers who want access to unprecedented data. Therapists who want to practice with population-level insights. Organizations who believe relationship health is worth investing in. And couples who want to be part of the answer.